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Search Marketing (SEO)

ipad-605440_1280SEO (search engine optimisation) remains the most effective digital marketing strategy for businesses. Website visitors from organic search (such as Google) are often the most qualified and easiest to convert. This is because they can be targeted at the buying phase of the customer journey. Depending on which keyword phrases they use, they may be ready to buy, order, or become your customer.

SEO can be the difference between page 1 and page nowhere.

Search Engine Optimisation is the process of making your site more visible for more phrases so that you can capture some of those qualified prospects at the right time.

Our SEO process is proven, sustainable and transparent.

  • Benchmarking (site audit, competitor analysis)
  • Reporting (KPIs and analytics set up)
  • Research (your audience, keywords, topics)
  • Site Optimisation (matching your content with searcher intent)
  • Link Acquisition
  • Tracking and Monitoring

 

SEO Training





My unique SEO training sessions will give you original advice and actionable insights and strategies.
Click to find out more

Featured Posts

Link-building queries

The secret sauce behind EMDs – why some Exact Match Domains still rank well on Google

The secret sauce behind EMDs – why some Exact Match Domains still rank well on Google

Digital Marketing Services

  • Search Marketing (SEO)
  • Content Marketing
  • Social Media Marketing
  • SEO Training

Recent Posts

  • Link-building queries
  • The secret sauce behind EMDs – why some Exact Match Domains still rank well on Google
  • Keyword Difficulty – how to size up your competition.

Contact Me

Web Sense Marketing
16 Grosvenor Crescent
Edinburgh EH12
Phone: +44 7535 933737
Email: info@web-sense.co.uk

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